Our Impact at 29th Street Capital


29th Street Capital strives to make positive economic, social, and environmental changes for the local community and real estate markets. At 29th Street Capital, our team of professionals are driven by and follow our strengths bringing the market a multifamily industry-leading company.

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Tech That Works Smarter: How 29th Street Living Is Redefining Property Management Through Innovation

At 29th Street Living, we don’t adopt technology just to keep up—we implement it to lead.


We’ve built a best-in-class operating platform using carefully selected tools that help us move faster, work smarter, and deliver results for our residents, investors, and third-party clients. Each solution is intentionally chosen based on its ability to integrate with our systems, customize to our needs, and deliver measurable outcomes.


Here’s a look at the platforms powering our performance:


  • Rentana: Our revenue management system that optimizes pricing and availability in real time to maximize revenue potential.
  • UDP: A customized business intelligence platform built to deliver real-time, actionable insights for operators, investors, and clients alike.
  • EliseAI: AI-powered leasing assistant that responds instantly to leads, improving response times and conversion rates.
  • Banner: Our asset management and renovation tracking platform, providing visibility into capital improvements and unit turns.
  • HelloData: A market intelligence tool we use to benchmark performance, track comps, and optimize pricing.
  • Entrata: Our core property management system, streamlining operations from leasing and payments to renewals and reporting.
  • Tour24: A self-guided touring solution that keeps leasing moving even when offices are closed.
  • Piñata: A resident engagement platform that rewards positive behavior and builds stronger communities.


Together, these tools power an ecosystem that’s transparent, tech-forward, and outcomes-driven.


Whether it’s accelerating lease-ups, improving NOI, or simplifying the resident experience, our approach to technology gives our clients and communities a competitive edge. At 29th Street Living, we’re not just managing properties—we’re building the future of property management.

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